Meet Alisa
Dog behaviourist, founder of Locus Dog Club and the person behind the Locus CODE®.
I became fascinated by one question: how can the same dog change so much when the dynamic changes? That question became the Locus CODE.
I was always the girl with the dogs.
I grew up in the Netherlands with a puppy who arrived around the same time I did, and he was my little best friend until I turned 18. Beeba joined us in 2015, and Juno, a shelter dog from Spain, in 2017; when his reactivity started to show, I began learning everything I could about dog behaviour.
I started a photography business dedicated to dogs, moved to Spain with mine, built a marketing agency and kept working with dogs on the side. I wasn’t happy doing that work while the thing I cared about sat beside me the entire time. Pretty much from one day to the next, I decided to fully dedicate myself to working with dogs and their owners.
Along that road I kept noticing something: the same dog could change when the person holding the leash changed. That became the beginning of the Locus CODE, and Locus Dog Club grew from there.
The problem is rarely the dog.
- Owner firstThe change has to live in your hands, not mine.
- Calm methodsRelationship-first, built on timing and trust. No shouting, no gimmicks.
- Built for your lifeShaped around your dog and your real days, so it holds at home and out walking.
Building the 2,500 m² home of Locus Dog Club.
Our first physical home, in Estepona: a space designed around dogs, owners and everything the club is becoming.
- A dedicated home for Locus training.
- Group sessions, workshops and events.
- A place for the Locus community to come together.
The first home of a club built to go much further.
Why a dog club?
- Learn. The Locus CODE gives you something to take into everyday life.
- Train. Private, group and online training when you want hands-on guidance.
- Connect. A growing community of people whose lives genuinely include their dogs.
- Belong. A club you can remain part of long after you first found us.
The dogs behind Locus.
- Balto. My childhood dog, from my family’s farm in Italy. He knew exactly where his invisible line was, until he crossed the rainbow bridge in November 2017.
- Juno. From a shelter in Spain in 2017. He came as a foster, and one week later we signed the adoption papers.
- Vidor. From a local shelter in 2024, at five months old. A huge, cuddly Mastín who understood his role on the land without anyone explaining it.
- Zana. An emergency foster in 2026, who keeps proving what is possible. Her story.
None of my dogs are anything alike, and living with them has taught me more about individuality in dogs than anything else could have.
Let’s read your dog together.
Tell me what is going on. Where to start gives you an honest read and a first step.